Just read Kathy Hendershot-Hurd’s “Fast Track to Blog Success” — and I’m impressed. This PDF guide shows you how to identify the keywords you should be using in your blog to increase your traffic. It mixes tips on a little bit of everything including SEO basics for bloggers and keyword research techniques.
I especially liked the way she uses Wordle to visually show what keywords are dominant on a web page (brilliant use of this “time-waster” btw…). As Kathy illustrates, it’s not always the keywords that will help you most that are dominant on your blog!
Kathy also inadvertently (or perhaps advertently — who knows?) shows us the power of a well-written (white) paper, and how it can draw more readers and/or customers. At the end, she offers a coupon-code for her 8-Week Power Blog Launch program — I can only presume that she will do well promoting the program this way.
I think this paper is destined to be one of those “touchstone” reports, so if you are at all interested in boosting your blog traffic for any reason, check it out. She has it on for free until tomorrow (Friday, October 9) if you enter the coupon code: CathRocks (alluding to Cath Lawson, of course.
~Graham
Disclosure: I have no financial interest in this report — in fact I’m hoping that neither Cath or Kathy minds I’m revealing the coupon code here (though it is easy enough to find through either one of their blogs). I came across report via Cath’s blog, read it this morning, and decided I’d get the word out before the free offer expires…! If you’re reading this after October 9, check it out anyway — it’s worth the investment.
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Tags: blogging, free offer, keyword research, report, SEO, white paper, Wordle
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Kathy @ Virtual Impax (1 comments.) says:
Thanks for the positive review of the resource!!! I’m flattered and thrilled that you’re sharing it with your readers!
Again, THANK YOU!
Kathy @ Virtual Impax’s last blog post..Beating the Baby Blog Blues
Cath Lawson (19 comments.) says:
Hi Graham - that was a brilliant review of Kathy’s excellent report. I’m glad you mentioned it, because it really deserves a lot of exposure. She put heaps of hard work into it and it will help so many people.
I also loved how she used Wordle - I’d never even came across it until I read her report.
And thanks for mentioning my site too. I appreciate the link.
Cath Lawson’s last blog post..How To Get 150,000 Web Page Views A Month
Urban Panther (1 comments.) says:
Okay, that wordle is just plain fun!
Urban Panther’s last blog post..Introducing the Lion Family
Graham Strong says:
Hi Kathy & Cath,
You’re both welcome! I really like the analysis approach in this paper. And I can’t say enough about using Wordle for a practical application! Imagine, guilt-free fun…
Hi Urban,
Yes, it is fun, isn’t it? I first heard about it through Tom Chandler’s “The Copywriter Underground” blog. You can see my first blog post on it here.
Kelly (31 comments.) says:
Graham,
DOwloaded! Yippee, weekend reading!
When I was switching over to WordPress I had this transfer file with everything I’d written in 100+posts, and I threw it into Wordle to see what I say. Some of it was good: Customer, Experience, design, think, know… and some of it was bad: really, thing, also. I’ve been working on excising the useless words from my vocab ever since.
Oh, yeah, and it was fun and pretty, too. 
Regards,
Kelly
Kelly’s last blog post..1st Ever Maximum Customer Experience Conference FREE Right Now!
Graham Strong says:
Hi Kelly,
I haven’t gotten around to doing a Wordle of my blog, but it would be interesting to find out what it reveals. This blog is definitely about freelance writing life, but I tend to write it without using those words.
Actually, the most prominent words would likely be Monty Python, Paris Hilton, and Wordle, which is both funny and sad…
~Graham
Kelly (31 comments.) says:
Graham,
The prominence of “really” scared me. It’s worth doing, to find out what little thing you’re doing to death.
Oh, yes, and the prominence of “Brett” and “Friar” scared me, too. (It picked up all the words in the comments.)
Until later,
Kelly
Kelly’s last blog post..1st Ever Maximum Customer Experience Conference FREE Right Now!
Graham Strong says:
LOL - when you start picking up words like “colour” and “loonie” and “poutine”, you’ll officially be a Canadian blog!
~Graham
Graham Strong says:
BTW Kelly — off-topic — now doing my own WordPress transfer. Came a lot sooner than I thought it would when we talked earlier this week! Actually, renovating my main site (grahamstrong.com) and moving everything there. Just in the process of installing WP there now… I feel your pain — passed the five-minute mark about 16 hours ago!
~Graham
Jamie Simmerman (6 comments.) says:
Cath Rocks, Kathy rocks, and you rock Graham! Thanks for the heads up!
After emaling James frequently, I start to think “eh?” at the end of my sentences. Depending on how this election goes, I may defect. I can learn French.
I’m off to Wordle my blog….
Jamie Simmerman’s last blog post..Picking the Brain of Naomi Dunford
Graham Strong says:
Hi Jamie,
Thanks for the bump!
Hey, there are many places to live in Canada without knowing French. But you will have to learn how to say “eh” properly…
~Graham
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